Alain de BottonFlamingo London is holding its next Big Ideas Breakfast at Kettners on 10th February.
The guest speaker is Alain De Botton, writer and founder of The School of Life and Living Architecture.
He will take the audience on a tour through the philosophy and psychology of architecture and change the way we think about our homes, streets and ourselves.
His theory is that the places and experiences a brand creates, rather than its image, make connections with today’s consumers.
It’s never more important to consider the spaces in which a brand lives and understand the relationships those spaces help build.
The second speaker is Alfie Spencer, Head of Semiotics at Flamingo who will take the discussion further to examine how Alain’s theory can be applied to brands in real life.
The event is now fully booked but non-guests will be able to tweet questions and follow the event via @FlamingoLondon and #bibhappy.
Also check out the write up from the day which will be available at Flamingo News
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